Month: December 2021

Mistakes Inventors Make and How to Avoid Them

The process of creating, developing, and establishing a new product is exciting but can also be exhausting.

With so many considerations to keep in mind, it’s easy for inventors to overlook critical steps along the journey. From patenting your work to knowing how to market it, you have to ensure that your rights as an inventor are protected.

Here are some of the most common mistakes inventors make:

Forgetting to research the market. Sometimes the “big idea” pops into your mind as though it was created from divine inspiration. Caught up in the excitement, you begin committing your time, efforts, and resources into creating this product. The only problem? You forgot to research the market and have no idea whether or not consumers will actually want the product. Don’t assume that everyone will want your invention and be sure to research the market instead.

Being too independent. Inventors are driven and ambitious in nature. Many spend much of their time alone, crafting their ideas into fruitful reality. Unfortunately, this creates a stubborn sense of independence that tends to separate inventors from collaborators who could otherwise help their invention. Don’t overlook the opportunity to work with others who can provide a helping hand as you can see from – How to patent a product with InventHelp article.

Failing to keep a record. It’s important to keep a paper trail and be pro-active about record keeping. Remember, the early dates of conceiving your invention are critical to patent laws should a dispute ever arise over intellectual properties.

While there’s nothing wrong about protecting your invention – you should certainly do it! – there are some inventors who take the worry too far. Rushing to get a patent or being overly protective to the point of doing nothing can be just as damaging to your work as an inventor. If you follow the step above and keep a strong record and paper trail, you’ll have much of the documentation needed to prove the invention is yours.

Failing to learn from success. We learn from failures, but how often do we take the time to learn from successes? Be sure to study the lives and cases of successful inventors in your niche and see what they did to accomplish the level of success they enjoyed.

Lacking business skills. As an inventor, you’re also your best spokesperson. Be sure to keep your business skills sharp and primed for deal making.

Believing your own hype. While it’s tempting to get overly excited about your product, remember to keep a critical eye and think like your inventors. Becoming complacent means you’ll lose your competitive edge. For more information you can read more from How to patent an idea with InventHelp.

Strategy For Search Engine Optimization

When selecting keywords to optimize for natural (organic) SEO, the results will be much better if an overall strategy is applied rather than just focusing on each keyword as an isolated entity. This is a fairly recent phenomenon. It’s related to the sophisticated new “meaning-aware” indexing algorithms some of the search engines (notably Google) are starting to use now such as “latent semantic indexing”.

When Google arrives to index your site, it already knows the entire vocabulary of your industry! It even knows that vocabulary in context of the relative importance of various individual key phrases or keywords.

Therefore you should actually make a point of optimizing the most “important” keywords that relate to your industry even though they are ridiculously “expensive”. You optimize them not because you expect to receive high rankings or traffic from them any time soon, but because they make it clear to Google that yours is an “authority” site. To make the most of your digital marketing investments it would be best to hire a SEO agency. They know all the ins and outs and will surely not make the mistakes you would.

When you do this you are establishing a clear context that will synergize all of your related keywords by showing exactly how and why all of your pages are relevant to a variety of search keywords.